Residents encouraged to Love Food Hate Waste and save £420 each year
5 November 2008
Research
shows residents living in the London boroughs of Hammersmith and
Fulham, Lambeth, Kensington and Chelsea and Wandsworth waste 97,000
tonnes of food every year, costing a staggering £148m. This includes
4,482 tonnes of bread, £4.6m worth of apples, and £3.2m worth of pizza.
For every three bags of shopping residents buy, they effectively throw one bag straight in the bin.
The
Love Food Hate Waste campaign aims to raise awareness of the problem,
and provide help and advice on what we can do to combat it. It is run
by WRAP (Waste & Resources Action Programme), with the support of
Recycle Western Riverside.
Food waste can be dramatically
reduced by storing food properly, planning shopping and meals, learning
about use by and best before dates and learning about portion sizes.
Celebrity
chef Ainsley Harriott agrees that something needs to be done about food
waste. “The amount of food we throw away is criminal and we all need to
take action and start changing our behaviour. That’s why I’m supporting
Love Food Hate Waste,” he says.
Look out for posters, leaflets,
workshops, events, podcasts and roadshows coming to where you live
soon. Residents can pick up some brilliant handy tips to cut down on
food waste - save the planet and your hard earned cash!