News

New interactive display gets people of all ages interested in recycling.

Interactive display brings rubbish back to life

18 August 2004

The Rethink Rubbish Western Riverside campaign has commissioned an exciting new interactive display - Recycling Explained - to educate children and their parents on the benefits of reusing, reducing and recycling rubbish.

Designed by the Science Museum, the display charts the journey a piece of recycling takes once it leaves the home right through to it being reprocessed into new products. Described in a fun, informative and child-friendly way, the display uses colourful, visual and tactile stimuli and features a panel of ‘touch and feel’ products made from recycled materials.

Children who have already sampled the display at the Lambeth Country Show last month, enjoyed endlessly spinning the brightly coloured plastic drums which explain the recycling process for four materials – paper, plastic, glass, and metal. One young fan of the display said: “I can’t believe that you can make a fleece from plastic bottles – the fleece and glass tiles are my favourites.”

Annette Mayne from the campaign says: “The display is a memorable and entertaining way for people of all ages to learn about recycling.  Everyone who has seen the display clearly engages with it and is surprised when they realise just how easy it is to recycle and buy recycled products. It really helps to show how recycling can be part of our everyday lives.”

The interactive display is just one of many communication tools the awareness campaign is utilising to encourage more residents to recycle locally and close the recycling loop by buying recycled.
Interesting Facts

Waste typically costs companies 4.5% of their turnover (source: Envirowise).

An average office could save thousands of pounds a year just by using both sides of A4 paper.